by Tracy McCue, Sumner Newscow â€” Â Has it already been that long?Twenty years ago, Wellington High School captured its one and so far only high school baseball championship when the Crusaders knocked off Topeka Hayden for the Class 4A title in Manhattan.The 1995 state championship team is being honored on May 7 between the Wellington High School baseball games with Clearwater. After the second game there will be a hamburger feed for players, coaches, managers and bat boys. Please let coachÂ Mike WilmothÂ know if you are going to be able to attend. For more information about the event click here.For the full version of the picture above click here.Â Follow us on Twitter. Update: Wellington organizer Mike Wilmoth said if tomorrow’s Wellington-Clearwater baseball game is postponed, the make up date will be next Wednesday, May 13. “It rained 3 1/2 inches last night at the ballpark and more rain is in the forecast,” Wilmoth said.No decision has been made at this time.1995 Wellington High School baseball team and Class 4A State Champions.
The importance of customer experience to your brand.Most companies use brand-tracking research to figure out which market communications are delivering the most customers for each brand buck. However, many companies fail to consider the importance of the customer experience in brand success. How a person experiences each product touch point (the store, the purchase, issue resolution) is a significant indicator of brand success. The customer experience weighs heavily on whether a person is likely to buy the product again or recommend it to someone else.Social media communications have both brand and experience elements. This makes social media a significant touch point that is well worth watching. Your brand tracking research resources should be focused on measuring both communication and experience.When a company can see the whole picture, it is much easier to make changes to attract more customers. Big picture research also helps to diagnose areas of customer experience that might be undermining the brand.AddThis Sharing ButtonsShare to FacebookFacebookShare to TwitterTwitterShare to PrintPrintShare to EmailEmailShare to MoreAddThis